Your GTM Partner for Proptech
Evolvr specialises in GTM (Go-To-Market) strategy and execution for the built environment. With 25+ years of international experience, we bridge the gap between cutting-edge technology and market adoption.
GTM Domain Expertise

1

25+ Years Experience
International expertise in GTM for B2B, specialising in emerging, disruptive technology solutions - predominantly in the built environment.

2

Global Exposure
Successfully launched 8 brands and 12,000 SKUs across 23 countries.

3

Financial Success
GTM activities supported over £1.2B in turnover.
Successful Track Record in the Built Environment
Co-Founded Smart Building Platform
Ideated and launched a market-defining wireless Lighting & Smart Building Platform.
Designed and Launched Residential IoT Platform
Generated £12m+ in revenue through innovative smart home and IoT solutions for one of the Big 5 utility companies, as well as channel partners.
Market Entry
Established UK operations for US-based organisations and secured anchor clients within 6 months.
Holistic Perspective
Advised numerous SaaS and Smart Building platform providers on GTM strategies, leveraging a deep understanding of IoT, HVAC, lighting, and sensing solutions for the built environment.
Everything-as-a-Service

Strategic Services

Branding that Resonates Craft a memorable brand identity that connects with your target audience. Clarify Your Vision Uncover your unique "who, what, and why" to guide your strategic direction. Compelling Value Proposition Define your distinct advantages and how you uniquely benefit customers. Impactful Messaging Craft clear, persuasive messaging that resonates with your audience. Strategic Positioning Analyze the competitive landscape and identify your optimal market position. Streamlined Operations Establish workflows and SOPs to drive efficiency and consistency. Fractional CMO Services Leverage expert marketing leadership on an as-needed basis.

Execution Services

REVENUE MARKETING Driving revenue growth through targeted marketing campaigns. CAMPAIGN ORCHESTRATION Orchestrating seamless, multi-channel marketing campaigns. SOCIAL MEDIA Leveraging social platforms to engage and convert target audiences. WEBSITE DEVELOPMENT Building high-performing, conversion-optimized websites. PAID ADS Crafting and optimizing high-impact paid advertising campaigns. PR/COMMS Elevating brand visibility and thought leadership through PR and communications. SEO Driving organic traffic and visibility through search engine optimization. CONTENT MARKETING Creating engaging, conversion-focused content to attract and retain customers.

What can we do for you?

1

GTM Strategy Development
A well-designed GTM plan will cover everything from market research and competitor analysis to pricing, distribution channels, and promotional activities.

2

Value Proposition Refinement
Identify and articulate key benefits for diverse stakeholder groups in the smart building sector.

3

Compelling Communication
Create persuasive messaging and presentation materials to showcase your unique offerings to internal and external stakeholderas

4

Market Validation
Conduct research to ensure optimal product-market fit and potential for success.

5

Decision-Maker Access
Connections to key players in real estate as well as technology providers.

6

Strategic Alliances
Facilitate powerful partnerships between industry influencers, thought leaders, and early adopters.
Get in Touch
We are passionate about working with disruptive, technology companies that need to make the complicated, simple. Interested in partnering with us? Reach out and let's figure out how best we can support your business.
Thanks
Neil Salt - Founder
Phone: +44 7974 086 484
LinkedIn: Neil Salt​